Challenge: With low PT market share and a growing orthopedic surgery service line, a health system in Louisiana needed to find new ways to compete with other local hospitals. It desired a solution that would drive new outpatient visits, while also supporting several other key initiatives, such as:
- Supporting a certified stroke program in the acute care setting
- Turning around a poorly performing inpatient rehab unit
- Improving operational performance of a main campus outpatient clinic
Result: By partnering with PT Solutions, the health system increased outpatient PT volume by 250% from 2015 to 2022. Market penetration more than tripled in this time, growing from 4% to 14%.